Schwab’s $12 Trillion Crypto Onramp Sparks Institutional ETH Demand as Meme Coins Rally

BTCC / BTCC Square / Global Cryptocurrency /

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2026-04-13 06:32:02

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Charles Schwab confirmed its crypto brokerage service will launch in Q2 2026, granting 38.9 million accounts access to spot ETH and BTC trading. The move positions Schwab's $12 trillion client assets as the largest traditional finance gateway to crypto markets.

Ethereum holds at $2,260 amid the announcement, while DOGE traders pivot to emerging meme coin Pepeto after its $8.9 million presale surge. Market dynamics reflect a widening gap between institutional adoption and retail fear narratives.

Binance-listed assets like METIS and SAGA show outsized volatility as Schwab's phased rollout begins with employee accounts. The brokerage's waitlist already signals demand from mainstream investors previously sidelined by crypto's technical barriers.

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